8:30 PM Eastern Time
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Without Warning, You May Need to Hire Tomorrow
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"Hiring Blueprint 2.0. How to Find & Hire Your Next Superstar Team Member Even When Nobody's Answering Your Ads"
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and, How to Avoid Common Hiring Mistakes that Could Cost You 6 Figures
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Without Warning,
You May Need to Hire Tomorrow
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"Hiring Blueprint 2.0. How to Find & Hire Your Next Superstar Team Member Even When Nobody's Answering Your Ads"
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Including... How to Avoid Common Hiring Mistakes that Could Cost You 6 Figures
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Dr. Tom Orent
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The Gems Guy
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Your superstar hygienist, Betty, is leaving. She’s moving “somewhere warmer.” Betty convinced more patients to accept best-option complete dentistry than anyone you’ve ever worked with. Cindy, your lead business team member just gave notice. She’s decided to remain home to raise her newborn. She was an “A” team member who referred family and friends resulting in cases totaling over $200,000.
What will it really cost you to replace a team member? The negative impact of turnover goes far beyond the cost of hiring and training.
The Wrong Hire. A $100,000 Mistake
What happens if you hire the wrong person? You may suffer decreased practice revenue. One “bad apple” hurts your team morale. Patients notice. Some may leave. Eventually you’ll fire her. You’ll begin hiring and training all over again.
According to Josh Bersin, a Global Industry Analyst, “The total cost of losing an employee can range from tens of thousands of dollars to 2X annual salary. A new person may take 1-2 years to reach the productivity of an existing person.” Your true cost to replace one team member could exceed $100,000.
3 Components of Your Hiring Blueprint
You could deploy the best hiring strategies and still get a bad result. Follow a proven-effective system and you improve your odds of finding and hiring winning team members.
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STEP 1 THE SEARCH
Where and how you look, and even how you determine who you are looking for are critical factors. Doctors tell me they’ve looked “everywhere.” Yet most were unaware of some of the best places to look, and their ads targeted the wrong people.
STEP 2 THE INTERVIEW
A successful interview process requires the application of behavioral psychology. There are many ways carefully targeted psychological triggers can help to elicit honest answers to important questions.
STEP 3 THE CHOICE
It’s easy to make the wrong choice. I’d rather choose nobody and have to repeat steps 1 and 2 then choose the wrong person. The costs of a wrong choice are far too great. You must deploy multiple systems to “vet” your candidates, in order to make your final decision with confidence.
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During this Program You’ll DISCOVER
16 Places You Should Be Looking for Your Next Superstar Team Member: Get more of the right candidates applying so you can hire your next superstar faster.
How to Find a Hygienist When None Are Responding to Your Ads: avoid having to reschedule hygiene patients which means you can maximize hygiene productivity and practice revenue.
A Killer Help-Wanted Ad You Can Swipe and Deploy: Attract more qualified candidates rapidly which means you can fill the opening faster with an "A" team player.
4 Hacks to Include in Your Ads to Help Poorly Matched Candidates Weed Themselves Out, allowing you to devote your time and energy to the absolute best prospects.
The Power of the “Committee of Two.” They will help you to identify which candidates will fit well with your team… which means you’ll avoid the nightmare of discovering they don’t get along only after you’ve already hired.
The Psychological Interview Tactic Developed by a Leading Sales Trainer Named Chet. His design ensures that your job applicant answers the next question you pose in an unguarded, open, and honest manner. Every time.
A Single Interview Question The Answer To Which Holds The Key To Whether Or Not Your Candidate Has What It Takes: So you can instantly weed out those who lack superstar potential and that means you can cut to the chase and find your "A" Team players faster.
Why You May Be Better Off Telling Your Best Candidate that You Don’t Feel She’s Right for the Position!
The 9 Most Important Questions You Can Ask A Hygienist During an Interview. Use these to instantly determine if your priorities are aligned and you’ll build a team of people who share your vision and will help you achieve your goals.
How to Legally Uncover a Candidates History of Criminal Convictions, even though you can’t ask her about certain facets of possible criminal history during an interview.
How Turning a Blind Eye to this (Often Concealed) Character Flaw Could Result in a Fatal Hiring Mistake. Why you need to know what your candidate and top-level executives at publicly traded corporations have in common.
How to Identify the 20% of the Population Who Are Hard-Wired with the ability to convert prospects on the phone to patients in your chair. Identify them and you’ve also found team who will help your patients accept care you recommend after you leave the room. Which means higher new patient flow, increased case acceptance, and more profit.
Why when you’ve made your final decision and are ready to make the offer of employment, I URGE YOU NOT TO! There’s a much SAFER way!
The Truth About “Working Interviews.” They are a great way to assess whether a candidate is a good fit except for one (BIG) thing. They may leave you vulnerable to at least 5 major legal problems.
The Final Test In My Personal Hiring Funnel involves a woman who has served as an expert witness for the FBI in high-profile murder trials… I’ve used her for over 30 years and her work has been freakishly accurate.
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Looking forward to having you with us!
Dr. Tom "The Gems Guy" Orent
Remember... you're only one gem away!
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The biggest benefit from GEMS has been the growth of the practice. I started seeing results literally in the first 2 days. It took no time at all! Tom’s Gems have transformed my life to where I’m not so concerned about the day to day. I used to worry is there money in the bank.
Whatever I need to provide for my son I’ll be able to do it. Since I began using Gems, I feel less stress at work. If you are pondering whether GEMS is the right choice for you, stop thinking about it. You will be given all the tools you need to change your life.
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I have a very small practice. It’s just me, one assistant and a front desk person. They start with what Tom likes to call “The low hanging fruit.” Some Easy techniques that make a big difference in the health of your patient and the health of your practice!
In our hearts we know patients need what we are recommending. We want them to have and accept the treatment. Now, having the right tools gives me confidence. It only took 90 minutes to implement our very first “Gem.” We started applying it right away and in just two weeks we had a huge bump. It really didn’t take much at all!
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My practice was failing and we needed to get more new patients. I was having hardships. Living off the charge cards wasn’t very good. I wasn’t able to pay my bills. I had no money but through GEMS program they helped me find strategies that cost little or nothing to implement. These strategies are working for us already. I can predict I’ll be averaging 8 or probably total of 10 more patients per month. Even if these new patients spent just $1,000.00 in the first year, that’s $120,000.00 in my pocket by the end of the year.
We used one of Tom’s many strategies to bring back old patients forgotten about in our recall system. Hygiene production has gone way up. She’s increased $60,000.00 in peril treatment, and, she’s doing adult Fluoride, and has really helped patients with desensitizing agents too.
I didn’t realize how many missed opportunities were right in front of me. My staff now has a completely different attitude. They want to come to work. We are so Happy!!!
BEING A GEMS MEMBER HAS TRULY SAVED MY PRACTICE!
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Before we started working with GEMS our practice was already doing pretty well. But since we were getting on in years and looking towards an exit strategy we decided to work with GEMS to improve our bottom line and our ability to retire comfortably. One of the biggest changes in my life as a result of working with GEMS is the joy in going to work.
In the first year we worked with GEMS our revenue went up 25% which was extraordinary. Since working with GEMS we’ve added at least 2 more hygiene days to our schedule. Marketing in New York City is very difficult and Gems GEMS gave us strategies that actually worked in New York City and we were very pleased to incorporate these strategies into our practice.
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Thanks to GEMS, we are doing more better dentistry for our patients, there is far less stress every, We take more time off, and we are making more money!
I used to be the average guy in practice. A lot of stress. Thanks to GEMS, today I can sit and ENJOY practicing a lot more. I have more personal freedom now than ever before. GEMS has improved my life tremendously. If you want to get the most out of your practice and your life, I wholeheartedly recommend it.
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My practice was failing and we needed to get more new patients. I was having hardships. Living off the charge cards wasn’t very good. I wasn’t able to pay my bills. I had no money but through GEMS program they helped me find strategies that cost little or nothing to implement. These strategies are working for us already. I can predict I’ll be averaging 8 or probably total of 10 more patients per month. Even if these new patients spent just $1,000.00 in the first year, that’s $120,000.00 in my pocket by the end of the year.
We used one of Tom’s many strategies to bring back old patients forgotten about in our recall system. Hygiene production has gone way up. She’s increased $60,000.00 in peril treatment, and, she’s doing adult Fluoride, and has really helped patients with desensitizing agents too.
I didn’t realize how many missed opportunities were right in front of me. My staff now has a completely different attitude. They want to come to work. We are so Happy!!!
BEING A GEMS MEMBER HAS TRULY SAVED MY PRACTICE!